Giving guitar lessons is a brilliant way to share your musical talent and make some money to boot.
Doesn't matter if you teach rock, jazz, classical, blues, electric, or even bass or ukelele. Not many people are going to be complaining when they are teaching what they love and making money!
One issue however, is how does one find students for guitar lessons?
Most teachers will encounter this problem. It will be the same if you teach chords, blues, acoustic, classical, beginner, rock, theory, any of these types of lessons.
Once you can overcome this obstacle, the effort definitely will definitely be worth your time as you will be teaching lessons to as many students as you want to tutor.
There are lots of methods you can use for finding students for private guitar lessons, whether you’re teaching online or teaching in person.
Here is our complete overview of different ways you can find students.
Supply and Demand
Like any business, in the field of private guitar tutoring, the principle of supply and demand is in effect.
This will be the case with lessons across all styles, for all levels. But with so many people wanting to learn the guitar, surely the demand is right there?
Some private teachers who are new to the game make the mistake of thinking that students everywhere will be lining up for lessons, and they will be beating them off with a stick. The reality is that even though many people want to learn guitar, there are also many guitar teachers!
If you think about it, if you are a brilliant guitarist, it really is your most secure line of work, unless you perform regularly for good money.
Even if you are the best guitar teacher students could ever receive lessons from, you are not the only guitar teacher around.
In fact, you probably have friends who play guitar and have considered or begun giving lessons themselves. There are so many good guitar players around and considering you don’t need anything other than that to teach, the market is saturated with teachers.
Because of this, finding students can be harder than you first thought. The important thing is to take the right approach to find students.
Stay Flexible in How You Teach
One thing to remember when you are teaching guitar is that students will always be looking for different things from their lessons. Some students may hire a professional tutor to teach them to play guitar to accompany their own singing. Some students may just want to play their favourite songs.
Other students may be looking for a more theory-based approach, to something like classical guitar, or jazz.
Whatever the student is looking for, should be what you aim to deliver in your lessons. Be honest about your experience when you advertise (more on that later), but sell yourself according to all the styles and levels you feel comfortable teaching.
That way when students come to you, they will be confident that they are getting what they want from lessons. The fastest way to book more work!
Also, be prepared to teach online, as some students may be attracted to your skills and experience, and want private lessons from you, but may not be able to close enough to make in-person lessons work.
Don't let this be a barrier from letting students learn from your skills and experience. Zoom is free to use and is a fine tool for any professional tutor looking to teach online.
Use Networks to Find New Pupils
Chances are that at some point in your life, or maybe every day, you have entertained the idea of being a stadium-sellout rockstar. This dream is not uncommon in our world. Reach out to everyone you know and see who else might be interested in pursuing guitar lessons. Don’t stop there, reach out to their friends and family as well.
A solid network can be your biggest asset. One person could have a network of thousands if you look at people with just one or two connections removed from you. You will be surprised who could be connected to you, that wants to learn rock, jazz, classical, blues, electric, or even bass or ukelele. People of all guitar levels looking for lessons could be connected to you and looking for a tutor.
To reach all the people in your extended circle:
- Contact all your friends, classmates, colleagues, and family members. Even start dropping it into conversation with random people you think may be interested. You never know who may be interested in learning rock, jazz, classical, blues, electric or acoustic.
- Ask these people to pass on the message to anyone they know who might be keen on guitar lessons from a tutor with experience.
Not everyone had a large family to contact. But contact who you can and you may be surprised how wide that net could end up being cast. If you want to give music lessons on guitar to students in your area, you need to let as many people know as you can, that you are a tutor giving lessons to any beginner or students of all levels.
Social Media and the Internet
Another obvious option is to advertise yourself on social media. Social media is a highly effective platform for engaging with prospective students
. Facebook, Twitter and other platforms are perfect places to advertise your services. This goes for any teacher that likes to teach rock, jazz, classical, etc.
Discover also how easy it could be to give guitar lessons online!
Don’t hesitate to grace everyone’s news feed with your ads. Twitter is well-suited to this if you have the followers.
Enjoy advertising on social media, and remember to make careful use of hashtags. Hashtags allow you to reach complete strangers in search of a guitar teacher in their area.
Don’t forget that although social media can have a relatively wide reach, your post can soon be lost in the noise as other updates make their way into peoples news feed. In a matter of minutes, your post can be gone and forgotten.
Be sure to post regularly and try and stay relevant in amongst it all. This is important if you want to teach guitar lessons to students near you and establish yourself as a professional music teacher, no matter what styles or levels you prefer to tutor.
Back before social media and even the internet, if people wanted to advertise something, they might have gone down to the local shop or shopping centre and put something up on the noticeboard. Twas a simpler time!
Yet even though social media dominates nearly everything these days, you can still find little noticeboards in almost every neighbourhood.
Writing an ad is easy and takes not much time at all, depending on how fancy it looks. If you go the old: name, what you do, a bit about how good you are, and how to reach you, then you should be able to make and print out some ads in less than two hours. If you want you can use the tried and true method of printing little take-away tabs at the bottom with a name and contact number. It’s the cheapest business card you’ll ever have.
Put your ad up in as many stores as possible. Often supermarkets are a good place to find a noticeboard. Local shopping strips or centres are other good spots.
If you have to ask about putting up an ad, be polite, and present yourself well. You never know, the shop owner’s son might just be a budding guitarist…
If you have a bit of money, try printing some ads that look a little nicer. You may find that this helps attract wealthier clientele or at least give you some more credibility.
The good thing about posting music teaching ads in your area is that you should end up teaching students who live near you.
With a nice enough ad, you should be contacted by students of all levels and experience. They may want to learn any number of styles, from classical, electric, acoustic with singing, bass, ukelele, jazz, chords, blues or rock.
Use Online Private Tutoring Platforms
This modern technique is becoming more popular with people looking for students in a wide variety of subjects.
Websites that advertise tutors have such a strong reach and are very appealing to students as with the best sites there is an element of verification. Students enjoy learning from guitar teachers that they can browse for free online. No matter what levels of tuition they are looking for.
The internet is full of online classified ads across a range of websites advertising professional tutoring services. The problem is picking the right one for your guitar teaching ad that is going to make sure your guitar teaching ad is actually seen. Some platforms have less reach for music lesson ads than others or are less trusted.
Superprof is a linking platform that connects you to people who are looking for private guitar lessons. One bonus is that the platform is free for professional tutors of all levels of experience, and the user base is growing rapidly every week. Registering for Superprof is a fast, efficient, effective way to find guitar students.
Also, learn how to give private guitar lessons!
Price Your Classes Well
The price of your classes can have an effect on the number of pupils you are able to attract.
If your rates are too high, unfortunately, you may lose out on students to music tutors who offer cheaper classes. Therefore it is crucial to give your pricing careful consideration.
Here are three things to consider when deciding how much you should charge:
- Where you live: if you live in a city then you can generally charge more compared to if you live in the suburbs or a rural area. Prices should also differ from one city to the next, as not all cities are the same.
- Your experience and ability: if you have more experience then people should be able to understand that you are charging a higher rate. Beginner lessons should be charged less, as those lessons are usually easier and more common in the market.
- Consider offering first guitar lessons for free. Even the best teachers may do this, just so students don't feel that they are committing to a guitar teacher that might not be the best music tutor for them. Even though the free hour may feel like a small waste of time, it's a small price to pay for giving students the chance to try your guitar lessons out. Once they are in the door, and they see you are the best, they will surely be back for more lessons.
Anyone can advertise on Superprof and posting a listing only takes minutes to complete.
It doesn't matter if you teach jazz guitar, classical guitar, blues, electric guitar, bass, ukelele, acoustic with singing, rock with piano, beginner or students with experience.
Students of all these styles and levels are available to teach. You can even teach online as a professional music teacher.
If you do everything right, you may just be heading off to teach your first class as soon as tomorrow!
The guitar is one of the most popular instruments for music students and a professional music tutor can always do well if they advertise their teaching well.
Start advertising and spreading the word about your guitar lessons now, and rock on!